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Northern Michigan's News Leader!

―9&10's official slogan

9&10 News is the news broadcast created in 1962 by the merger of the news broadcasts Channel 9 and Channel 10. 9&10 is based in Cadillac and focuses on news local to the northern lower peninsula and upper peninsula alongside national news.

History[]

WWTV, colloquially known as Channel 9 (Originally Channel 13), began broadcasting on New Year's Day 1954. It was Michigan's first news station north of the state's capital Lansing.

In 1958, TV broadcast pioneer and then-owner of the Detroit Tigers baseball team John Fetzer purchased WWTV. This purchase brought an increase to area coverage and viewership. In 1962, WWTV moved from Channel 13 to Channel 9 and Fetzer brought the broadcaster WWUP , which aired on Channel 10. The two broacasters merged into WWTV/WWUP, aka 9&10.

From 1962 to 1998 the station was known as TV 9&10, but they have since been known as 9&10 News.

Segments[]

Alongside regular news, 9&10 also has more entertaining and lighthearted segments such as Cooking with Chef Hermann, a recipe series, A Drink With, an interview with a prominent Northern Michigan individual that is done over a drink, Healthy Living, a health and wellness news segment that covers a recent development in the medical and/or aging field, Try Before You Buy, a segment where they would review as-seen-on-TV products, The One Up XP Show, a gaming and esports news segment that is livestreamed on YouTube, Northern Michigan From Above, where they showcase drone footage, and more.

Trivia[]

  • 9&10 is the official CBS affiliate for the Northern Michigan area.
  • 9&10 serve the largest television market east of the Mississippi River with 26 total counties in Michigan covered.
    • Alongside 26 Michigan counties, 9&10 can also be broadcasted in the region of Northern Ontario.
  • While 9&10 is located in Cadillac, they also operate two news bureaus in Traverse City and Petoskey. Despite WWUP's tower being based in Sault Ste. Marie, there is no physical office there.
    • For their weather forecasts, 9&10 uses live radar data from multiple regional sites. The main signal comes from a radar located in Gaylord.
  • WWTV's tower is the tallest structure in the Great Lakes area reaching 1290 feet.
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