Google AdSense, or simply AdSense, is a program used by Google and YouTube to promote/serve advertisements to viewers, which in turn powers the monetization of the YouTubers that use it.[2]AdSense also powers the advertising of Google-affiliated sites across the web.[3] Creators can voluntarily join the Google AdSense program to either profit from ad-supported views, or to target their own videos as ads on the platform.[2]
Process[]
By adding an AdSense account to one's YouTube account, they enable the use of advertisements on their videos.[2] These advertisements may pop up beside, below, or on the video while it is still playing.[2] The content creator receives more money as the video receives more watchtime, views, and clicks by viewers.[2]
History[]
AdSense was created by Google on June 18, 2003, as one of their first ways of income.[2] It was not used on, nor installed onto YouTube until 2007.[4]