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Nintendo (Japanese: 任天堂) is a Japanese multinational gaming company headquartered in Kyoto, Japan.[1] It is well known for the creation of various video game franchises including Super Mario, Legend of Zelda, Pokémon, Animal Crossing, Splatoon, Metroid, and more.

History[]

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Early history[]

On September 23, 1889, Fusajiro Yamauchi founded Nintendo as "Nintendo Koppai."[2][3] He created the company to produce Japanese playing cards known as hanafuda.[4]

1990s[]

In 1995, Nintendo released a 32-bit tabletop console called the Virtual Boy, which was capable of handling #D stereoscopic graphics, but the run involving the console only lasted for merely a year with only just 22 games being released for it.[5]

2000s[]

In 2002, the European Commission revealed that Nintendo used aggressive tactics by engaging in some anticompetitive price-fixing business practices dating at least as far back as the early 1990s. Eventually, Nintendo was fined €149 million, one of the heftiest antitrust fines applied in the history of the European Commission.[6]

By the fourth quarter of 2005, the Game Boy Micro was released, a smaller version of the Game Boy Advance.[7]

By mid-2006, New Super Mario Bros. was released for the Nintendo DS, which achieved massive success. Around the same time, a newer DS console titled the Nintendo DS Lite was released. By E3 of that year, a new home console known as the Nintendo Wii was introduced.[8]

2010s[]

The Nintendo Wii U released on November 18, 2012, merely six years after its predecessor. Nintendo Land was bundled with the console.[9]

On July 11, 2015, Satoru Iwata passed away after a battle with bile duct growth cancer.[10] Three months later, Tatsumi Kimishima was the next man in as president and CEO of Nintendo.[11]

By mid-2016, the Wii U was struggling to release third-party titles as the Xbox One and PlayStation 4 were steadily gaining the upper hand. On October 16, 2016, a new console known as the Nintendo Switch was shown in a teaser trailer.[12] The Switch was released on March 3, 2017 and sold out quickly upon launching.[13]

By early 2018, more corporate restructuring was made at Nintendo as Shuntaro Furukawa succeded Tatsumi Kimishima as president and CEO of Nintendo overall.[14] In addition, Reggie Fils-Aimé resigned as president and CEO of Nintendo of America, eventually being succeeded by Doug Bowser.[15]

2020s[]

The Nintendo Switch 2 is a hybrid video game console developed by Nintendo and sequel of the Nintendo Switch, released in most regions on June 5, 2025.[16]

Other Channels[]

References[]

  1. Company Profile. Nintendo.
  2. 会社情報:会社の沿革 (Japanese). Nintendo. Archived from the original on September 19, 2025. Retrieved on October 16, 2025.
  3. Bunting, Geoffrey (May 2, 2022). The birthplace of Nintendo. GamesIndustry.biz. Archived from the original on December 11, 2024. Retrieved on October 14, 2025.
  4. Corporate History : Company History. Nintendo. Archived from the original on October 11, 2025. Retrieved on October 14, 2025.
  5. Seth G. Macy (July 21, 2023). Looking Back at the Virtual Boy, Nintendo's Most Famous Failure. IGN. Archived from the original on February 19, 2025.
  6. Commission fines Nintendo and seven of its European distributors for colluding to prevent trade in low-priced products. European Commission (October 30, 2002). Archived from the original on January 23, 2021.
  7. Chris Kohler (September 13, 2005). Game Boy Micro Goes Big on Style. WIRED. Archived from the original on May 4, 2023.
  8. E3 2006: The Final Word on Wii. IGN (May 24, 2006). Archived from the original on March 4, 2025.
  9. John Gaudiosi (November 18, 2012). Nintendo Wii U Consoles Sold Out, Already Selling For Over $500 On Ebay. Forbes. Archived from the original on November 26, 2023.
  10. Paul Tassi (July 12, 2015). Nintendo President Satoru Iwata Dies At 55. Forbes. Archived from the original on August 3, 2024.
  11. Ollie Barder (September 14, 2015). Nintendo Names Tatsumi Kimishima Its New President. Forbes. Archived from the original on November 7, 2019.
  12. Dave Thier (October 20, 2016). The Nintendo NX Is The Nintendo Switch: Watch The Reveal Trailer Right Here. Forbes. Archived from the original on September 9, 2017.
  13. Dave Thier (March 3, 2017). Nintendo Switch Sells Out All Over The World. Forbes. Archived from the original on November 28, 2021.
  14. Jon Cousins (April 26, 2018). Shuntaro Furukawa Is Nintendo's New President. Nintendo Life. Archived from the original on January 28, 2025.
  15. Erik Kain (February 21, 2019). Bowser Named Nintendo Of America President As Reggie Fils-Aime Steps Down. Forbes. Archived from the original on April 22, 2022.
  16. https://www.youtube.com/watch?v=0QeqO0kFz-E
  17. About. Nintendo of America.