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Park Hye-min (born: 1990 [age 33–34]), better known online as PONY Syndrome, is a South Korean YouTuber who is known for making makeup videos.

Channel[]

On February 12, 2015, PONY Syndrome was created. Her first video was entirely in Korean,[1] before moving on to makeup. On November 24, 2015, she uploaded her first video.

Career[]

The name "Pony" came from her nickname at school, which she has used as her online name since. Having enjoyed drawing since childhood, Pony kept a blog on Cyworld and also began practicing make-up looks while she was a third-year high school student. She began posting video tutorials at the request of other users, which were positively received. Pony went to university to become a graphic designer and later worked at an office. In 2010, she was approached by a publisher to write a series of books on make-up tips, which were later released in 2011, 2012, and 2014 in Taiwan, Thailand, Indonesia, China, and Japan. She eventually quit her job to pursue make-up full-time. For a while, she also worked as make-up artist for singer CL.

After launching her YouTube channel, Pony Syndrome, in 2015, Pony gained over 4,400,000 subscribers in 2018. This has been helped by her providing English subtitles to her videos and focusing on a diverse range of make-up looks for a global audience. In addition to posting make-up looks, Pony also created tutorials for celebrity transformations. In 2015, Pony launched her make-up brand, Pony Effect, through the Korean beauty retailer Memebox.

References[]

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