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Joelle Joanie "JoJo" Siwa (born: May 19, 2003 (2003-05-19) [age 21]) is an American YouTuber , artist, dancer, model, actress, and internet personality.

Her channel opened in 2015 with the name Its JoJo Siwa uploading her first video under the title BABY JOJO!! MY FIRST SOLO showing a video recorded from the 2000’s dancing on stage. Shortly after, JoJo started uploading more videos including vlogs, slime tutorials, merchandise reviews, and official music videos to her songs. By 2016 her channel had hit more than 200,000 subscribers and 12,000,000 views.[1]

She is formerly known for being on the cable television network Nickelodeon appearing in various studio albums, television shows, movies, and video games. She would even appear frequently on Nickelodeon’s official YouTube channel with other Nick stars and celebrities.

Sometime in early 2022, she stopped working with Nickelodeon to pursue her music career more independently. In mid 2022, JoJo Siwa’s original channel became XOMG Pop! and several of her videos were privated. Only 84 of JoJo Siwa’s original videos are still publicly available on her channel. As JoJo was no longer making songs solely to the same demographic, videos on the channel began to show content from the band she created of the same name consistently featuring a group of children performing music to a younger demographic.

On November 2023, JoJo Siwa had moved to a new channel under her name where her own content would then take place. Here she didn’t start uploading until April 2024 producing content targeted towards adults, the first video on this channel being a teaser for her song and music video “Karma”.

About[]

JoJo started her television career as a contestant on Abby's Ultimate Dance Competition in 2013. She has appeared in a handful of TV shows such as Dance Moms, The Thundermans, and Bizzardvark. On February 19, 2018, she starred in the Nickelodeon TV movie called Blurt! playing the character Victoria Martin.

On May 6, 2016, JoJo released her first official single called "Boomerang" which deals with the issue of bullying. The video was uploaded on her YouTube channel on May 17, 2016.

On September 22, 2018, JoJo got her own animated web series by Nickelodeon and Renegade Animation titled The JoJo and BowBow Show Show. The series was made in appreciation of her popular teacup yorkie BowBow. It ran for one year on Nickelodeon’s YouTube channel (as well as Nick Jr.’s YouTube channel) with 2 seasons consisting of 12 episodes total.

On September 3, 2021, Nickelodeon released an official JoJo Siwa movie titled The J Team. The film starred JoJo Siwa as a 14 year old fictional version of herself in a plot where she gets kicked out of her dance team when her original coach retires. The film would be her last major project with Nickelodeon. Being a Paramount+ original, it had eventually been removed from the streaming service, reasons unknown.

On April 2024, JoJo Siwa would no longer brand for children as she moved to a different channel and started releasing more adult-oriented content most notably with her song “Karma”.

Controversy[]

Make-up kit[]

JoJo released a beauty care makeup kit at one point, the makeup turned out to be laced with Asbetos. JoJo later apologized for the incident.[2]

Inappropriate board game[]

On July 1, 2018, a JoJo Siwa board game for ages 6+ was released called “JoJo’s Juice”. When families ordered the game, they found questions that were inappropriate for children. By January 2021, JoJo had responded to the backlash saying she was upset about the issue and wasn’t aware of the questions on the playing cards because "when companies make these games, they don't run every aspect by me." The game was eventually banned from stores and no longer manufactured.[3]

Drama with DaBaby[]

On March 19, 2021, DaBaby released a song named "Beatbox" and gained about 4.3 million views. In the song on of the lines said "N*gga, you a b*tch, JoJo Siwa (B*tch)" which gained huge attraction on Twitter. James Charles on Twitter later wrote " "Can someone please explain why da baby is dissing jojo siwa when she’s 12 years younger, 10 times richer, and 2 inches taller than him" which Dababy responded "I love twitter 😂 😂 😂 😂 " and said "@itsjojosiwa my 3 year old princess is your number 1 fan. I bought her every product you have out. She think she you," he wrote. "Don’t let em trick you into thinking I’d ever have a problem with you. My word play just went over their heads. All love on my end shawty, Keep shinning!" which Dababy apologized about the controversy and DaBaby is actually using her name in a play on words to call his foes weak—"Siwa" is a homophone of “see why.” JoJo is also a nickname for DaBaby, whose real name is Jonathan Kirk, so the line can be read as “Jonathan see why." which was his wordplay. JoJo Siwa never responded.[4]

Nickelodeon[]

Shortly after the release of JoJo Siwa’s movie “The J Team” in September 2021, Nickelodeon took away the rights to JoJo Siwa’s new songs featured in the film. She had angrily made a thread of tweets on her Twitter calling out Nickelodeon for not allowing her to perform any of them for her upcoming tour. This had sparked outrage on social media with people using the hashtag #IStandWithJoJo against Nickelodeon claiming they were only treating Siwa as a brand.[5]

By April 2022, JoJo claimed she wasn’t invited at the Nickelodeon Kids’ Choice Awards for coming out of the closet and trimming her signature ponytail.[6] This had sparked more outrage towards Nickelodeon online but Nickelodeon had never responded.

Pregnancy Rumors[]

On March 2023, JoJo received tons of questioning from fans online about her hinting a newborn child is coming on her Snapchat.[7] She posted several snaps of her belly most notably saying “Team boy or Team girl” and “Can’t believe it” as she looks at her stomach in the photo. These were shared by fans on TikTok.[8] Fans eventually realized it was clickbait especially since JoJo hasn’t dated a man since her relationship with Mark Bontempo in 2020 and received huge backlash for misinformation.

Defending Colleen Ballinger[]

Jojo had sparked outrage after she had defended Colleen Ballinger, who had been accused of grooming underage fans, by saying "The internet can take a lie and run so far with it, so far, to the point where you just can’t do anything about it. I know Colleen very, very, very well, and I think the work that Colleen has done for the internet is incredible. I think her creativity is incredible. Miranda Sings is a character, is a comedian. And I think that it’s very hard to be a character where people are also looking at you as a real human behind that character. She’s cool, you know? And the problem is, I think the internet was able to capitalize off of her cancellation, and they still are… and it’s not okay, because a lot of it is based off of lies. And it hurts me to see."[9] This caused her to receive major backlash due to the fact that Jojo was supporting Colleen and accused the internet of lying.

"Karma" plagiarism allegations[]

Jojo had sparked outrage after her rebranding, especially with her song "Karma", in which she was accused of plagiarizing the song from the original 2012 demo version which was initially sung by Brit Smith and originally was meant for Miley Cyrus. Jojo denied the allegations that her song was plagiarized, and claimed that she was unaware of Brit Smith's existence. As of now, her song "Karma" has been met with a heavily negative reception from both the general public and music critics, with its music video having over 1.8 million dislikes, with a like to dislike ratio of over 88%.[10]

Trivia[]

  • JoJo's favorite food is pizza.[citation needed]
  • JoJo has a doll that sings "Boomerang" but, it's only on sale in America.
  • JoJo's worst habit is biting her nails.[citation needed]
  • The little thing that drives JoJo mad is people eating with their mouths open.[citation needed]
  • JoJo is homeschooled.[citation needed]
  • JoJo was on the show “The Masked Singer” and she was a T.Rex.
  • JoJo has two EPs: D.R.E.A.M: The Music and Celebrate.
  • She officially came out on January 22, 2021 with the label of gay, but she said the most accurate term would be pansexual, she is still figuring herself out.[11][12] She had previously hinted at her sexuality in January 2021 when she revealed her ex-girlfriend Kylie prew which they later both broke up in November the same year.
  • She voiced The Blues in the Angry Birds Movie 2.[13]
  • When JoJo turned 18 in 2021, she posted on Instagram wearing a sweatshirt that said “adult-ish” since she’s known for her childlike personality.[14]

References[]

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