Mariand Castrejon Castañeda (born: March 13, 1993), is a Mexican YouTuber, specifically from Curenavaca, that makes make makeup videos and blogs, them often documenting her life. Mostly known as Yuya (Formerly as Lady16Makeup) by the general public.
The Start[]
Mariand created her channel in 2009, but did not upload until 2010, with her first video titled "peinados faciles y lindos" that translates to "easy hairstyles that are cute" in English, recieving little attention from the YouTube community. When she started to upload more videos it did not have the attention that the first had. Little by little by little she started to gain more attention for her videos on and outside YouTube.
Popularity[]
By the time 2014 rolled around, she had a big following, with even other big Mexican YouTubers like Luisto Rey started to talk about her. Eventually she surpassed him in view and subscriber count. In 2015 it was announced that she was the best paid blogger associated with Makeup, gaining about 41,000 dollars a month.
Trivia[]
- In 2016, her channel peaked as the 16th most subscribed on YouTube.
- In March 2016, she was one of seven female YouTube creators who joined the United Nations' Sustainable Development Action Campaign, aiming to "achieve gender equality and empower all women and girls".
- She has two other channels, yuyacst and Punto y Aparte. She hasn't uploaded on the two channels however since 2015 and 2017 respectively.
- Yuya is 5'2" (1.58 meters)
- She was the most popular member of the beauty community for many years until James Charles passed her on December 22, 2020
Subscriber Milestones[]
Note: The following dates are according to Social Blade. Dates may vary by one or two days due to differences in time zones.
- 1 million subscribers: December 25, 2012
- 2 million subscribers: March 23, 2013
- 3 million subscribers: June 21, 2013
- 4 million subscribers: September 7, 2013
- 5 million subscribers: December 7, 2013
- 6 million subscribers: February 22, 2014
- 7 million subscribers: June 29, 2014
- 8 million subscribers: October 19, 2014
- 9 million subscribers: February 1, 2015
- 10 million subscribers: May 14, 2015
- 11 million subscribers: August 2, 2015
- 12 million subscribers: November 2, 2015
- 13 million subscribers: January 19, 2016
- 14 million subscribers: April 7, 2016
- 15 million subscribers: June 26, 2016
- 16 million subscribers: September 24, 2016
- 17 million subscribers: January 2, 2017
- 18 million subscribers: April 8, 2017
- 19 million subscribers: August 9, 2017
- 20 million subscribers: December 18, 2017
- 21 million subscribers: March 30, 2018
- 22 million subscribers: August 23, 2018
- 23 million subscribers: December 24, 2018
- 24 million subscribers: August 29, 2019
- 25 million subscribers: December 28, 2021
Decline[]
- Below 25 million subscribers: May 15, 2022
